...is this a (mildly) clever marketing ploy? I commend the multiple product placement, repeated brand naming and handy weblink to place of conveniently-internet-based purchase.
Assuming that it isn't advertising though... this sounds like a more polished version of something Tesco used to do, a white chocolate and strawberry-pieces bar, that I think must be discontinued. I thought it was a pretty much unoccupied market niche so its nice to know about this
