Twinings launches Swiss Chocolate Drink

[paulham]

A first for the UK market, the launch of new Twinings Swiss Chocolate Drink brings together Twinings unique blending expertise and the unrivalled talents of Swiss chocolatiers for the ultimate in chocolate indulgence.

Made for chocoholics, Twinings Swiss Chocolate Drink is a silky smooth and indulgent experience that can help retailers tap into a market worth more than £29m.

Furthermore the launch comes perfectly in time to warm up consumers during the cold winter months.

With a focus on premium quality, Twinings Swiss Chocolate Drink perfectly captures the growing market for ‘every day luxuries', appealing to consumers looking to enjoy a truly chocolate indulgence.

"When it came to choosing the real chocolate in our drink, Swiss chocolate was an obvious choice as it has a similar positioning to Twinings in terms of quality," says Neil Manders, Sales Director, Twinings.

Twinings Swiss Chocolate drink dissolves easily and can be enjoyed with ice cold milk for an instant chocolate fix or with steaming, hot milk, marshmallows and whipped cream as a winter warmer.

Available in an eye catching 350g tub for on-shelf stand out, this exciting new launch from Twinings is ideally placed to maximise profit opportunities at this key selling season.


http://www.talkingretail.com/index.php?option=com_content&view=article&id=11349:twinings-launches-swiss-chocolate-drink&catid=5:product-news&Itemid=10

See that block of chocolate? That's as close to chocolate you'll get from that product.

Just take a block of Dairy Milk, microwave and drink!

[loulou]

Galaxy hot choc is vile.

[bounty hunter]

..Or if you live in Nottingham you can have pure molten chocolate poured into your hot milk at Chocolate Utopia!

[loulou]

I like Cadburys drinking choc.

[goldencup]

I still think real cocoa is best - but requires a little more effort.

[bounty hunter]

I like Cadburys drinking choc.

Ahhhhh  Haaaaaaaaaaaaaa  Haaaaaaaaa!!!!!