Revels - which would u get rid of?

[Miss Kitten]

Is it me?

No - sorry not your suggestion Bounty, or Paulham either, its someone elses suggestion!

[smurfboy]

peanut butter is the greatest substance ever to be mixed with chocolate.... mmmm.... kitkat peanut butter duo... mmm...

I bought one the other week and thought '200 cals, that's not bad' - then I realised that was for half of it!  Still delish though.

I will be interested to see which of us got the new Revel right. By my reckoning strawberry, marzipan, mint, peanut and coconut are still in the running.

[cinabar]

Marzipan - no thank you... its fine in Xmas cake, but not my revels!!!

[loulou]

What an excellent idea, a marzipan revel. yummy.

[paulham]

It's official.
It's crab and wasabi paste.

See here:

http://www.justhowdaftareyou.co.uk

[paulham]

Snackspot posters are saying freeze dried strawberry.
Eugh!

[smurfboy]

I had some chocolate strawberries from Selfridges and they were yumbos, as my sister would say.

[oldspice]

Why not just good old strawberry cream? Why do they have to adulterate everything with the lastest fads?

[paulham]

It's the "credit crunch".

[paulham]

"the new sweet is a strawberry cream..."
http://www.snackspot.org.uk/thread.php?story=0407191728sbc#20081016212200

There you go Oldspice.

[loulou]

Yay i am happy for oldspice.

[smurfboy]

"the new sweet is a strawberry cream..."
http://www.snackspot.org.uk/thread.php?story=0407191728sbc#20081016212200

There you go Oldspice.

Hmm... I think I will wait until I hear from a more reliable source before I celebrate.

[paulham]

Retailers have a fantastic opportunity to drive sales in the bite-sized chocolate sector with the introduction of new, limited edition Revels Mystery Sweet packs. Available from November, coffee is being temporarily replaced for the first time in the brand's 41 year history.

The Revels limited edition follows the £2million Revels Eviction TV, press and digital campaign activity earlier this year, which offered consumers the chance to vote-out their least favourite flavour. The debate raged, as a staggering 250,000 votes were cast with 41% voting for coffee's exclusion over second-place raisin (26%). Fans of coffee should fear not, however, as it will make a return to Revels packs in the New Year.

Bep Sandhu, Trade Relations Manager for MARS comments: "The eviction process was first for the UK bite-sized confectionery market and, alongside a £2million investment programme, helped drive consumer awareness and excitement around the brand. With over 250,000 votes cast the appeal of Revels is clear and retailers should be looking to stock-up now to take advantage of the new limited edition packs."

Sandhu continues: "The new Mystery Sweet Revels packs also encourage trial by not directly revealing the new flavour. The new pink design, maximising stand out on shelf, alludes to the new flavour but ultimately consumers will have to buy the new pack to confirm the identity of the mystery sweet."

http://www.talkingretail.com/index.php?option=com_content&view=article&id=11181:revels-mystery-sweet-packs-to-target-sales&catid=5:product-news&Itemid=10

#Let's get this party started#

[oldspice]

I think it's fantastic news that the new sweet will be strawberry cream! I am puzzled by one thing though. If 41% of the 250,000 people who voted wanted the coffee out, why allow it to make a come-back in the future? If you extrapolate that figure to include all or most of the Revel eating public, coffee is most certainly a very unpopular flavour - so why not just exclude it for good?

[paulham]

If you extrapolate that figure to include all or most of the Revel eating public, coffee is most certainly a very unpopular flavour - so why not just exclude it for good?

How so? It could be taken that those who hate coffee represent 41% thus 59% do not dislike this flavour (or at least not enough to vote it their most hated Revel).
250,000 people voted. Are they representitive of the views of the remaining Revel eaters who did not vote?
A lot also voted to get rid of raisin (26%) so it wasn't that clear cut.
Sorry Oldspice, I'm not trying to pick on you, more just play "Devil's advocate".
I am also wary of any statistics as they can be used to show/prove any point you wish to make.
Don't get me wrong, if coffee never came back I for one would be happy (goodness knows I voted often enough to get rid of it!).
See? These statistics are deeply flawed.