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Mars do U-turn on animal ingredients
« on: May 20, 2007, 11:30:28 am »
After a huge protest by the veggi lobby Mars UK have backed down on their plans to include animal renate from lamb's liver in their main brands.  'Favourites' such as Mars, Snickers, Bounty and Maltesers would all have been affected.  A spokesman for the Vegetarian Alliance said, 'this is a victory for common sense, we aplaud Mars for their integrity', or something.

Bounty - Chocolate News, Nottingham.
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Offline smurfboy

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Mars do U-turn on animal ingredients
« Reply #1 on: May 20, 2007, 12:58:43 pm »

Clap Proof that sometimes it really is worth complaining! Hooray, hooray, I can eat a Mars a day!


Full article:

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Offline oldspice

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Mars do U-turn on animal ingredients
« Reply #2 on: May 20, 2007, 01:25:24 pm »
On Radio Four this morning, a Mars spokeswoman said they had had over 6,000 compliants in a week!
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Offline goldencup

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Mars do U-turn on animal ingredients
« Reply #3 on: May 20, 2007, 01:37:53 pm »
Commonsense has for once prevailed - excellent news!Clap
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Offline smurfboy

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Mars do U-turn on animal ingredients
« Reply #4 on: May 20, 2007, 01:42:40 pm »

It makes you wonder what kind of morons Masterfoods have in their PR department. Blind Freddie could have seen this had disaster written all over it.

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Offline loulou

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Mars do U-turn on animal ingredients
« Reply #5 on: May 20, 2007, 02:18:55 pm »
You know blind Freddie too smurfy?LOL
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Offline pixiemixie

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Mars do U-turn on animal ingredients
« Reply #6 on: May 20, 2007, 09:11:15 pm »
Surely I'm not the only one who thinks this was a massive PR stunt? 
 

Now veggies can go into a shop and think "oooh Mars - I know they're definitely veggie after all that press when they nearly went non-veggie, I know I'll get them".  (OK so not all veggies, but you know what I mean)

 

Also, they now have an excuse to say, put the price up by a couple of pence, because they're using veggie ingredients, over what they may claim to be cheaper alternatives....

 

...call me a cynic but......
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Offline smurfboy

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Mars do U-turn on animal ingredients
« Reply #7 on: May 20, 2007, 09:46:32 pm »

It's certainly not impossible. But my gut feeling was that they simply thought 'no one cares what a few lentil lovers think' - and got it massively wrong.

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Offline Scarlet Passion

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Mars do U-turn on animal ingredients
« Reply #8 on: May 23, 2007, 01:31:21 am »
Hooray.
A victory, what a lovely change. Big%20smile

 

Did you get a reply to your e-mail yet? I haven't heard a thing. Unhappy

 

Still things got done, and I suppose if they're replying to everyone who complained it might take a while. LOL

 

Yippeeeeeeeeeee! 
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Offline Scarlet Passion

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Mars do U-turn on animal ingredients
« Reply #9 on: May 23, 2007, 01:33:48 am »
Quote from: pixiemixie
Surely I'm not the only one who thinks this was a massive PR stunt? 
 

Now veggies can go into a shop and think "oooh Mars - I know they're definitely veggie after all that press when they nearly went non-veggie, I know I'll get them".  (OK so not all veggies, but you know what I mean)

 

Also, they now have an excuse to say, put the price up by a couple of pence, because they're using veggie ingredients, over what they may claim to be cheaper alternatives....

 

...call me a cynic but......

 

Aww you're a cynic. LOL

Of course you could be right too. Smile

 

But I still get to eat Maltesers which is the most important thing. Big%20smile
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