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Author Topic: Where’s my marathon?  (Read 6373 times)

Offline wendymother

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Where’s my marathon?
« on: September 07, 2006, 09:00:58 am »
I refuse to call these snickers!
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Where’s my marathon?
« Reply #1 on: September 07, 2006, 09:08:16 am »

You're in a global market now. You gotta do as the rest of the world says.


Why does the name never globalise into the British name?

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Offline wendymother

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Where’s my marathon?
« Reply #2 on: September 07, 2006, 09:15:48 am »
Because we don't rule the world anymore?
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Offline smurfboy

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Where’s my marathon?
« Reply #3 on: September 07, 2006, 01:57:12 pm »

Quote from: Black-Knight


Why does the name never globalise into the British name?


They do. The Twix was called Raider across Europe until 1992.


The story behind Snickers/Marathon is this. The product name was actually registered in the UK first, with plans for a worldwide launch within the next few months. Unfortunately while the launch was being planned another brand registered the trademark Marathon in the rest of the world; hence the product became Snickers in the US and Europe.

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Offline Cherry_Ripe

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Where’s my marathon?
« Reply #4 on: September 07, 2006, 02:04:29 pm »
Quote from: smurfboy

 hence the product became Snickers in the US and Europe.



There's a huge leap between the word Marathon and the word Snickers. I wonder how they came up with it. SOmething to do with sneakers maybe?

Cherry_Ripe38967.5456365741
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Offline oldspice

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Where’s my marathon?
« Reply #5 on: September 07, 2006, 08:00:10 pm »
Snickers is a terrible name for a chocolate bar. It's meaningless.
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Offline smurfboy

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Where’s my marathon?
« Reply #6 on: September 07, 2006, 08:02:28 pm »
To be fair Marathon makes no more sense.
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Offline oldspice

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Where’s my marathon?
« Reply #7 on: September 07, 2006, 08:08:38 pm »
True.
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Offline smurfboy

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Where’s my marathon?
« Reply #8 on: September 07, 2006, 09:03:57 pm »
Although I wouldn't turn my nose up at a 26-mile long one!
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Offline loulou

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Where’s my marathon?
« Reply #9 on: September 07, 2006, 11:31:40 pm »
Change Topics name to Terrific Topic and make it a foot long.
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Offline Cherry_Ripe

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Where’s my marathon?
« Reply #10 on: September 08, 2006, 09:18:24 am »

Quote from: smurfboy
To be fair Marathon makes no more sense.


I thought is was a Marathon because of all the energy it gives you? It's more sensible than Mars, IMHO.

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Offline Forth Bridges

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Where’s my marathon?
« Reply #11 on: September 08, 2006, 09:31:06 pm »
it like Opera fruit, OF CIF the later was change to a C becasue the Freanch can;t pronce the J correlty! 
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Where’s my marathon?
« Reply #12 on: September 09, 2006, 06:26:24 pm »
Quote from: Cherry_Ripe

Quote from: smurfboy
To be fair Marathon makes no more sense.


I thought is was a Marathon because of all the energy it gives you? It's more sensible than Mars, IMHO.



Why? It is out of this world!

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Offline loulou

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Where’s my marathon?
« Reply #13 on: September 10, 2006, 05:42:24 pm »
Does a name really matter?
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Offline Jamsi

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Where’s my marathon?
« Reply #14 on: September 10, 2006, 05:53:36 pm »
No Lou it's what's on the inside that counts!
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