Author Topic: Mars (Read 2498 times)

« **on:** April 04, 2006, 09:33:34 pm »

And I thought it couldn't get any more bland than Cadbury product strategy!

Jeez..............

"Mars is cashing in on World Cup fever by changing the product name to Believe for the duration of the football championships. The chocolate bars, ice-creams and drink will all switch to Believe from April 18."

http://www.irn-talkingshop.co.uk/news/article.asp?news=Produ ct&articleid=4284

http://www.planetsmilies.com/smilies/indifferent/indifferent0028.gif'" src="http://www.planetsmilies.com/smilies/indifferent/indifferent0028.gif" border="0">

kevvosa · « **Reply #1 on:** April 04, 2006, 09:39:29 pm »

I did an online questionarie for juicybrains last year and they said they were gonna change the name this summer. I told them I thought they were isnane but obviously they didnt listen.

« **Reply #2 on:** April 04, 2006, 09:41:25 pm »

What's the significance of the word 'believe'?

« **Reply #3 on:** April 04, 2006, 09:42:54 pm »

I heard someone who used to frequent the site had a fondness for

I would certainly welcome this product, if only to try it.

« **Reply #4 on:** April 04, 2006, 09:51:34 pm »

I think they had some frozen. If you ask nicely, they might thaw one out.

loulou · « **Reply #5 on:** April 05, 2006, 12:12:36 am »

Anagram of e be vile.

oldspice · « **Reply #6 on:** April 05, 2006, 07:57:24 am »

I suppose the name will tie in with a TV promotion in which we are invited to 'believe' we can win the World Cup again.

Cherry_Ripe · « **Reply #7 on:** April 05, 2006, 09:06:58 am »

Quote from: loulou

Anagram of e be vile.

That works well if you say it with a westcountry accent!

smurfboy · « **Reply #8 on:** April 05, 2006, 04:46:48 pm »

Quote from: oldspice

I suppose the name will tie in with a TV promotion in which we are invited to 'believe' we can win the World Cup again.

The sad thing is Mars probably paid some marketing agency a fortune to think that up.

Cherry_Ripe · « **Reply #9 on:** April 05, 2006, 04:53:00 pm »

Smurfy I bet could have thought up something better

smurfboy · « **Reply #10 on:** April 05, 2006, 04:58:47 pm »

« **Reply #11 on:** April 05, 2006, 09:22:14 pm »

Quote from: Cherry_Ripe

Smurfy I bet could have thought up something better

In Scotland they should keep it the same.

When asked if they hope England will win the world cup they can reply Mars (m'arse).

smurfboy · « **Reply #12 on:** April 06, 2006, 03:04:37 pm »

I bet they haven't even thought of that.

chocolate chick · « **Reply #13 on:** April 06, 2006, 03:23:12 pm »

A new wrapper

« **Reply #14 on:** April 06, 2006, 10:43:22 pm »

Quote from: smurfboy

I bet they haven't even thought of that.

Yes, well, it takes an uncommon mind....

News:

Author Topic: Mars (Read 2498 times)