Author Topic: Monkhill to re-launch Butterkist popcorn  (Read 1329 times)

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Monkhill to re-launch Butterkist popcorn
« on: April 25, 2005, 07:20:51 pm »

http://www.fdin.co.uk/news/index.php


"Cadbury division, Monkhill Confectionery, is to re-launch its classic Butterkist popcorn range.

Newly shaped packs due to hit shelves by the end of this month will feature images of popcorn and a heart-shaped update of its iconic "kiss" logo which the company claims will help "emphasise the UK's love of popcorn".

Monkhill has also gone back to the drawing back on the recipe for its leading toffee flavour, and claims to have found an "even creamier" formula.

The re-launch comes after a year-long study highlighted growing trends for home entertainment and company bosses sought to cash in on consumer desire to replicate the cinema experience at home.

Monkhill Confectionery is part of Cadbury Trebor Basset, which is in turn a subsidiary of Cadbury Schweppes.track "


Ah! The memories!


Offline chocolate chick

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Monkhill to re-launch Butterkist popcorn
« Reply #1 on: April 26, 2005, 10:23:50 am »


Offline robbie

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Monkhill to re-launch Butterkist popcorn
« Reply #2 on: April 26, 2005, 04:13:54 pm »
So.