Drinks manufacturing giant, Coca-Cola, is to branch out with a new coffee-flavoured beverage which can be drunk at room temperature or heated in a microwave. The US company has already registered three potential names for the innovative products - Coca-Cola Blak, Makkio and Maquio - and claims the new drink could be on sale in Europe and America by next year. Coca-Cola Asia already sells a coffee-flavoured beverage in Japan, where it is the biggest-selling non-carbonated soft drink on the market. The move comes as part of a strategy to diversify the company's range of products in a bid to retain consumer interest in a waning fizzy drinks market. Carbonated beverages have suffered from the burgeoning trend for hot, take-away coffee bars like Starbucks, Caffe Nero and Costa Coffee. |
yukky
It does sound yukky but who knows. I think they should do a liquorice flavour fizzy drink. I'm not a big fan of fizzy drinks but will buy fizzy spring water as it is too boring when it's still.
Hmmm, I just don't 'get' it.
Who would buy a coffee flavoured drink when they could just buy coffee? Or is the point that it's cold so could be sold in vending machines? But if it came in a can like a cold drink then it couldn't be microwaved
Anyway I shalln't be trying it as I can't stand anything that tastes or even smells of coffee.
I really can't stand fizzy water!